It'll be either:
a) bacterial bloom, normally goes away in a few days, I've found the tank also smells a bit off You can use B-Clear etc for this one, but I wouldn't, anything that kills bacteria will likely damage your good bacteria. This is likely when too much food is added, if it was doing this with no fish food, then its unlikely what it is.
b) small stuff floating in water, e.g. didn't clean gravel before setting up aquarium, this should settle by itself but you can use P-Clear to help make the particles clamp up, its cheap and at your LFS.
I'd go with B at first impression.
I'm assuming your filter is on 24hrs, and you dont change more than 30% of the water at a time, and no fish food is left lying on the tank floor for more than a minute or so max, and the tank doesn't smell.